How many things does your business pay for that is not used to its fullest capacity? No matter how many or how few, the full truckload methodology applied to businesses results in loss of revenue and opportunities to grow. Adopting a less than truckload strategy, however, can actually save your business money and increase its efficiency.
You may have heard the term “LTL” or “less than truckload” before, particularly in reference to trucking and transportation. Generally speaking, trucks would transport full truckloads of goods because it was more efficient than carrying less than a truckload. Transporting half of a shipment was wasteful. But then the “less than truckload” idea was innovated, and many companies would share resources, loading one truck with many partial shipments to create a conglomerate. In Seth Godin’s blog post, he explains that businesses can similarly increase their efficiency by sharing resources.